The music video demonstrates the Rock music video's characteristics of a performance by an artist, in our case David playing his guitar to Jimi Hendrix's All Along the Watchtower. It is also linked to the specific sub-genre of Rock he was known to play in "Psychedelic Rock" that our music video tries to emulate, with it's effects and set to a natural scene. Also a lot of shots of David playing the guitar is another classic example of a rock music video, because practically the vast, vast majority of all Rock Music videos have this.
2. There is a relationship between lyrics and visuals
There isn't a relationship between the lyrics and the visuals, we did try to do that earlier on in the filming process but the narrative of the song is jumbled backwards and wouldn't make sense in our video if we tried to make it as either a purely narrative, or mixed narrative and performance video.
There isn't a relationship between the lyrics and the visuals, we did try to do that earlier on in the filming process but the narrative of the song is jumbled backwards and wouldn't make sense in our video if we tried to make it as either a purely narrative, or mixed narrative and performance video.
3. There is a relationship between music and visuals
There definitely is some kind of link between the music and the visuals, with the Jimi Hendrix Costume with it's typical late 60s to 70s flares and the afro, and the Peace Sign medallion is a definite link to the songs era, also we feel the effects represent the "trippiness" to the song and the natural environment of the majority of the music v
4. The demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs which recur across their work (a visual style).
The record label would demand a lot of close ups, which we feel we haven't provided enough of, the instrument and playing, sure, but not of David actually lip syncing which is what they would probably have wanted. The motif we had was the Peace Sign medallion which we thought would work quite well because of the history behind it.
5. There is frequently reference to notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic treatment of the female body.
5. There is frequently reference to notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic treatment of the female body.
In this video there are no women in it, so our video does not contain this element, or screens within screens and telescopes because we felt there was simply no need for us, and there was only three of us in a group and we didn't really need outside help to act for us.
6. There is often intertextual reference (to films TV programmes, other music videos)
Our intertextual references are the costume itself which, although not completely accurate of what Hendrix would have worn at the time, it is a pretty good representation. The same with the Guitar, which although being a Stratocaster, it isn't a true Fender Stratocaster, and it isn't left-handed like Jimi was. Also the effects, although not as what we hoped them to be, is an attempt to make a trippy, psychedelic music video like they would have made in the 60s.
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